Author Archives: Bjarke Lautrup-Larsen
I like it because it is simple. But most of all because it really seems like the players are having fun.
Everybody has an iPhone app – but Puma is releasing their very own Phone in 45 days … where everything is designed with playfulness and sport in mind. In other words this is not a business phone. But according to this article in Mashable the phone is not bad at all.
Interesting to see what happens.
See more on www.pumaphone.com
First the ads:
The youtube ads:
Måske ikke verdens bedste TVC’er men jeg synes det er interessant den måde de bruger facebook på.
For det første er det oplagt at lade Pede have sin egen profil, hvor han poster om stort og småt. Han har lagt et par videoer op hvor han”anmelder” produkter, som er en anderledes måde at få fortalt om sit sortiment.
Det kan godt være at det minder en del om Ilmers Corner, men manden har over 105.000 fans og hans seneste status update har
Se hans facebook her
For the first time since X-Factor started in Britain it is not the winner of the TV-show that owns the number one spot on the christmas single hit list. In stead a 17 year old song by Rage Against the Machine is topping the chart.
How did this happen? Well … to put it short: Facebook happened.
Interesting example of social media and consumers changing the way things work.
In beating X Factor winner Joe McElderry to the Christmas number one, anarchic rockers Rage Against the Machine have pulled off one of the biggest shocks in UK chart history.
The campaign to break Simon Cowell’s stranglehold on the festive charts was started by Jon Morter, a 35-year-old part-time rock DJ and his wife Tracy, 30, who set up a Facebook page in November.
“Fed up with Simon Cowell’s latest karaoke act being Christmas number one? Me too…” they wrote, saying they wanted to break the “X Factor monotony”.
Their rallying cry struck a chord and the campaign took off at the start of December, attracting hundreds of thousands of fans as the story snowballed.