Category Archives: crowdsourcing

A 30 minute video with 15 million views in just two days?

Spend 30 minutes yourself and help making Mr. Kony famous. This will be really interesting to follow. From a professional perspective, I think this initiative showcases very well that you can solve almost any problem with sound strategy, a truly big idea, very strong storytelling, engagement and use of technology to spread the word. Even [...]

Crowdsourcing by Red Bull

Nice involving initiative from Red Bull. Will be interesting to follow

Mini best test drive

Fun idea, but despite spending tons of money, I don’t think the execution is that interesting. Maybe crowdsourcing is not always the answer…

Your mom hates dead space 2

Axe Multiple Girlfriends App

100.000.000 stolen pixels

December 21, 2010by Michael Robert

100.000.000 stolen pixels. An interesting experiment from Kim Asendorf, stealing pixels from another sites in order to create an archive-directory of them.

Let the cows decide

Litago, a range of milk products for kids from Norwegian Tine, has just launched a new campaign aiming to find the taste of the semester. Recently they have engaged the consumers in this task, letting them design, vote, mix and shake new tastes. This time it’s up to the cows to decide. 10 cows are [...]

The impossible brief

It might be the only creative brief that can give you a Nobel Peace Price. Can you crack it? http://www.theimpossiblebrief.com/

Robin of Shoreditch : The 100 Brands Project

Robin of Shoreditch is an anonymous group of creative outlaws looking to take from the rich and give to the poor. They are providing every one of Brand Z’s Top 100 brands with a creative idea that can make a difference to their company. In return, all they ask for is 1/10,000,000 (that’s one ten-millionth) [...]

48HR magazine

48 Hour Magazine is a raucous experiment in using new tools to erase media’s old limits. As the name suggests, we’re going to write, photograph, illustrate, design, edit, and ship a magazine in two days. http://48hrmag.com/

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