Category Archives: filmed events

Swedish Armed Forces: Who cares?

May 9, 2012by Heinrich Vejlgaard

Filed in Clever stuff filmed events Offline Online

IKEA toilet

May 8, 2012by Heinrich Vejlgaard

Filed in filmed events prank Tags: Ikea, Tryvertising

Red light district event

April 17, 2012by Søren Christensen

Filed in Choreography filmed events

Cool idea, good insight, relevant location…

A 30 minute video with 15 million views in just two days?

March 8, 2012by Søren Christensen

Filed in Clever stuff Consumer involvement crowdsourcing Events Film filmed events Integrated Politics Viral stuff Tags: Kony

Spend 30 minutes yourself and help making Mr. Kony famous. This will be really interesting to follow. From a professional perspective, I think this initiative showcases very well that you can solve almost any problem with sound strategy, a truly big idea, very strong storytelling, engagement and use of technology to spread the word. Even [...]

Saxo Bank Basejump Trading

February 22, 2012by Søren Christensen

Filed in filmed events Mobile apps Product demonstration Tags: Saxobank

New product demo by Danish Hello Group. Good idea – Check! Relevant to product – Check! Nicely executed – Check! I like EDIT: As pointed out by one of our readers in the comments, hotels.com has apparently already done something very similar: http://www.youtube.com/watch?v=Q7eHinI95rc&feature=youtube_gdata_player

KLM live reply

November 3, 2011by Søren Christensen

Filed in Consumer involvement Events Facebook filmed events Online Twitter Tags: KLM

Well, kind of interesting, but then again, this mechanism has been seen before in much more interesting formats. Read about the setup here

To promote the “art” of bathing, British company Soap & Glory has installed a 13 foot high, 67 foot long, two ton sculpture – created by Oliver Voss – in Alster Lake in Hamburg Germany.