Category Archives: Integrated

A 30 minute video with 15 million views in just two days?

Spend 30 minutes yourself and help making Mr. Kony famous. This will be really interesting to follow. From a professional perspective, I think this initiative showcases very well that you can solve almost any problem with sound strategy, a truly big idea, very strong storytelling, engagement and use of technology to spread the word. Even [...]

The pinball machine skatepark

The commercial: The making of is properly even more interesting: The best part is that it’s a real skatepark, only for a limited time but still

Testdrive live

If you have a drivers licence and an internet connection, you can soon testdrive the new Mitsubishi Outlander live on the internet.Kudos goes to 180 LA and B-Reel.

Reklame for alvor i Norge

September 17, 2010by Anders Wik

Dinamo har lige vundet Reklame for alvor i Norge med en smart løsning for Antirasistisk Center. Opgaven var at udvikle en løsning som kunne bekæmpe diskriminering og racisme overfor norske muslimer. Indsigten bag Dinamo’s kampagne er at de som har besøgt et muslimsk hjem er de mindst fordomsfulde. Og udfra denne indsigt kom ideen “Tea [...]

See the light

June 4, 2010by Anders Wik

Heineken is out with a new campaign – “See the light”. Two young men have relocated to Florida after winning the lottery. Now they learn how to live the good life by learnbing from those who have lived for a while. The films on Youtube require a login, so here is a link to Kreativt [...]

A blog with stuff from the students at “Kreativ Kommunikation”. There are some really nice work including some quite impressively made cases.

Friskies "Adventureland"

[youtube De har været på mange drugs for at lave den her

Friskies “Adventureland”

[youtube De har været på mange drugs for at lave den her

Brilliant mobile broadband campaign from F&B

Tele2 had problems with their mobile broadband with many fall outs and weak connections. After fixing the problem Tele2 decided to put their mobile broadband to the ultimate test in a live campaign. Live videostreaming while moving around 5 different places in Sweden. To prove their confidence in the product all of Tele2′s top management [...]

Brilliant mobile broadband campaign from F&B

Tele2 had problems with their mobile broadband with many fall outs and weak connections. After fixing the problem Tele2 decided to put their mobile broadband to the ultimate test in a live campaign. Live videostreaming while moving around 5 different places in Sweden. To prove their confidence in the product all of Tele2′s top management [...]

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