Category Archives: Viral stuff

Cool Air France Music Konkurrence

A summer without rain

Norwegian airline Widerøe are looking for two friends to fly away from the rain this summer. With more than 40 destinations and a ‘fly as much as you can’ ticket, the mission is to avoid the rain and blog about it. Nice stunt to promote the possibility of having a sunny Norwegian summer with Wideroe. [...]

Social Memories

The T-Mobile Royal Wedding rip-off versus JK Wedding

April 26, 2011by Michael Robert
Filed in Viral stuff

And where T-mobile got the idea:

Have you read the Million Dollar Memo?

Tourism Queensland has launched a multi million dollar global marketing campaign based on the ‘Best Job in the World’ promotion that will see businesses battle it out for a $1m travel package. http://www.milliondollarmemo.com/

Interactive SAS YouTube video

March 18, 2011by Robert Larsen
Filed in Viral stuff Tags: ,

By CP+B Europe

Sprite Revolution

March 14, 2011by Morten Grundsøe

Det’ dejlig dumt

Instaprint

tag your Instagram photo with the #isntagram hashtag and have your photo printet live. Go to the site

The Online Intern

March 7, 2011by Anders Wik
Filed in Viral stuff Tags:

Love this project. The Online Intern. http://www.theonlineintern.org

How switching strategy mid-campaign can really pay off

                        The lingerie brand Lane Bryant (got lucky and…) changed their strategy from paid media to earned with a pretty nice outcome. See the case below: http://adsoftheworld.com/media/online/lane_bryant_not_what_mom_had_in_mind