Tag Archives
A look inside online video engagement
Online video consumption continues to show huge growth. According to Nielsen, there were 11 billion video streams watched by 139 million unique users last month in the U.S., which represents growth of 24.8% and 11.3% respectively compared with September 2008. Read the entire report (it’s not that long and there are lots of nice little [...]
Glädje campaign from VW in Sverige
Very interesting ‘filmed event’ experiment: Will people take the stairs instead of the escalator if we make the stairs more fun? To promote pleasure of driving it may be a little far fetched but clever inspiration on how far you could take Glädje
Viral video: What are the chances?
Interesting article on how hard it is to make something go viral
MOPpets
[youtube 21OH0wlkfbc&feature=related] Never stand close to a Muppet! Might be old news but I hadn’t seen it…
Background story on Diesel XXX
Interesting article where The Viral Factory admits stealing the Diesel idea and the concept of SFW (Safe For Work, nice buzzword!) porn from somethingawful.com. And they actually had the courtesy of thanking the people who inspired them. Nice way to damage control potential accussations of stealing stuff. Just say you were inspired, that’s a much [...]
Faceless 'aliens' at Wimbledon
Several news organizations, including the Daily Mail, are reporting that “faceless” figures are popping up at Wimbledon and several posh parties around London. Blogger Nick Burcher noticed the logos they are wearing are for the car company Lotus, and was able to sleuth out that the whole thing is actually a viral marketing stunt. Here [...]
Robert/Boisen on Facebook
Robert/Boisen on LinkedIn
Robert/Boisen on Twitter
Robert/Boisen on Vimeo
Robert/Boisen on YouTube