Stofa

Offline Gamers

CHALLENGE

Promote Stofa’s new app that detects and solves weak WIFI.

IDEA

To prove how important a stable wireless connection can be, we showed parents the emotional rollercoaster their teenagers go through when their game suddenly goes offline.

RESULTS

• Online orders up by 44% compared to last year

• WifiScanneren became the most downloaded app in Denmark

• 23% engagement rate (+29 higher than average)